Blogs

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Direzione –> Ventura Lambrate Ventura Lambrate accoglie espositori mash up: designer affermati, nomi emergenti e accademie che utilizzano il design come elemento di salvaguardia della […]

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Nel Brera Design District 2017 si  uniscono la sperimentazione di materiali e la ricerca della funzionalità alla gamification, alla sostenibilità, al riciclo e all’interaction design, […]

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Direzione –> Via Tortona.  Arredi minimali, innovazioni tecnologiche, ottimizzazione degli spazi per culture che incrociano presente, futuro e passato. Identità tentative, concetti di prodotto fusionali, ruoli […]

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MILAN DESIGN WEEK IS BACK, and of course we won’t miss to catch new ideas through the exhibition spaces of #FUORISALONE 2017. baba’s trend watchers are already crossing Milan to observe […]

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Con i nuovi smart toy i segreti dei bambini rischiano di essere ascoltati da orecchie indiscrete. Processo tecnologico che non si ferma davanti a niente? […]

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One of the main issues for our clients is to better understand what’s going on in the market and about their customers, empowering measurement through […]

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REGISTER TO THE EVENT!  TREND MONITOR®  is baba’s yearly observatory dedicated to catch the emerging international trends for product/brand and communication concepts. The key concept of Forecast 2017/2018 is: INVERSION. The […]

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Milano Fashion Library – January 31st – 5.30 pm Giulia Ceriani, baba’s president, will discuss the iconic value of fashion brands.  

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While the future is dying red, we express our #inversion mood too, trying to keep a positive and open mind attitude towards any sort of […]

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How has Santa Claus survived for so long (without changing DNA?) and what could he tell us about its customer journey? Could our #inversion mode […]

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