Think alternative, be curious, go after your desires as you wish.
Strong intentions and high tones are apparently going to be a main trend in the immediate future, especially if accompanied to brainly innovations so to provide an escape from boredom: new sensory feelings, renewed fancy to try.
A very fitting example of this trend are Oreo’s new flavored cookies: forget the sweet milky cream, set normality aside, but face the spicy taste of wasabi and chicken wings. Even if seasonal and narrow-located for the moment, is this a new path in food creations or it will be just a niche for the most brave ones? Moreover: Volvo partnered with Lego to create a new vehicle model based on children’s concept, defining a new frontier in the forecasting users needs. Are they visionary or are actually setting a groundbreaking working method?
To know more about baba trend watching research tools and how to get the best for your brand, stay tuned and don’t miss the next Trend Monitor® early 2019 forecast presentation!